Having a business as I do my other job as a college teacher can be quite a stressful one most especially if days are slow.
It i then imperative that businesses consider various means to promote their establishments and reach to as many potential clients and other stakeholders as possible.
So, it is not surprising that establishments use the social media like Twitter or Facebook to promote or online media marketing like sterkly
network and the conventional media like TV, broad prints, radio and alike.
But, we can't simply leave these media unevaluated, thus, having done and acquired any or all of these media, companies must asses which medium has brought significant contribution to the company.